Fingerprinting is dead. What’s your next move?

Fingerprinting is dead. What’s your next move?

I’ve seen some folks contend that even though Apple’s latest language is more clear than ever, the phrase “uniquely identifying” means that fingerprinting must be 100% accurate to result in a ban. Such an interpretation is only possible if you...
Work as if the date [for iOS14] is tomorrow.

Work as if the date [for iOS14] is tomorrow.

This was one of the key take-aways from an informative webinar hosted today by Tinuiti, with guests from Liftoff and AppsFlyer.  As Liz Emery, Snr. Director of Mobile Strategy at Tinuiti put it, “We work as if the date [for iOS14] is tomorrow”.  The...
Are you part of the 75% that are NOT prepared for iOS14/IDFA updates?

Are you part of the 75% that are NOT prepared for iOS14/IDFA updates?

According to a recent poll on an interesting webinar by JoyPac, 75% of respondents said that they are NOT well enough prepared for IDFA changes. The webinar hosted by Falko Böcker of JoyPac, featured Ioana Hreninciuc (GameAnalytics) and Christopher Farm (Tenjin)...